Revised cover to cover
The NutriSearch Comparative Guide to Nutritional Supplements™ for the Americas, 6th edition, is far more than an update: the guide has been completely rewritten in light of recent groundbreaking discoveries from the world of nutritional research. A huge change in our scientific understanding of how dietary antioxidants ‘really’ work required a huge change in the guide; with the release of our latest edition, this is just what NutriSearch provides.
Very recent scientific evidence has now established that most dietary antioxidants do not work the way we thought they did. Rather than confront aggressive and powerful free radicals in direct hand-to-hand combat, biologically relevant antioxidants activate the cell’s own HEAVY GUNS—its endogenous antioxidant defences, honed over two billion years of evolution.
This emergent scientific understanding in cellular antioxidant defence is a real game-changer. It presents a quantum perceptual leap—a paradigm shift—for an industry where very few players are even aware that the game itself has been transformed.